Technology has developed a lot in the past few years. Currently, the new technology of Artificial Intelligence has come into the industry. By using this AI technology, content writing has become easier. It is a tool that doesn’t require much effort in writing a piece of content. As per the reports, 85% of marketers are now implementing this tool. And in the span of one year, it has grown at a large scale. AI is becoming so popular because it has reduced the work of humans. In addition to that, it has the potential to come up with innovative perceptions and ideas. Therefore, it would be much more effective. As it is much new concept for everyone, people still do not know many things about it. So, let’s find out the pros and cons of AI content writing- 

What are the pros of AI content writing tools?

I.   A wide array of subjects:

If you are using AI tools for writing content then you will get to see that there are a variety of options. This AI tool has been structured in a way so that it can stay one step further from the human brain. With the help of an AI writer, you can deliver content of much variety. Many times it is seen that content writers get creative block, which is quite normal. A writer is a human being and not a machine, so it is not possible for them to always find a new idea or topic. In this kind of scenario, an AI tool is definitely helpful. Along with that, it can also provide topics as per the content type. Thus, it makes the process even easier and effective for everyone.

II. Efficient write-up:

An AI tool has the potential to maintain efficiency in its deliverance. With the help of this technology, you can write hundreds of words in a short time span. where on the other hand, a writer might take one or multiple days. By using an AI tool, you can get many types of writing in a day without facing any kind of problem. So, this will make your job much easier and also you can get to meet your goal even faster.

III. Saves up money:

There is no debate that an AI content writing tool is way cheaper than a writer. If you hire a skilled writer, they will cost you a lot. There is nothing wrong with that because a writer also has to work hard to gain the skills. So, if you are hiring them, then you have to pay their price. But in case if you get an AI content writing tool, then you will get to see that the cost is hardly affecting you. An AI tool is very much cheap. Just by paying the bare minimum price, you can get access to the content writing tools and get write-ups without putting any kind of effort.

These are the few advantages of using AI for content writing. Apart from these, there are not many benefits of using this tool.

What are the cons of using AI content writing tools?

I.   Plagiarism:

The problem of using AI tools for writing is plagiarism. An AI tool doesn’t have the potential to provide plagiarism-free content. When you are taking the help of these tools, then you cannot post the content as it is. You need to go through the write-up thoroughly before publishing it for everyone. and then you will get to see how much the content is plagiarised. Then where is the benefit of this tool? There is not much authenticity in an AI content writing tool. It uses the same words multiple times, which will decrease the value of your work. With this kind of write-up, you can never make an impact on your target audience. Therefore, using an AI tool is not a great solution. 

II.   Lack of human touch:

When an AI tool is writing the content, there would be many parts where you will find a lack of human touch. There are certain things that only humans can explain. A writing needs to be interactive where people would find a source of relatability. The AI tool can definitely put up all the information and data but it can never fulfil this kind of requirement. And it is a huge disadvantage of AI writing tools. So, if you are using an AI tool, then you have to manually add all things to make it more attractive, otherwise, you will not get many benefits.

III.   Cannot remove writer's block:

Many people think that an AI tool can provide many perceptions and ideas. So, it will be helpful to remove writer’s block. But it is not completely true. It can assist you in putting data or writing things in different ways. But it can never help to choose a certain path or topic for your writing. If you think you can solve problems regarding coming up with new thoughts, then you must know it is a misconception of yours.

IV.   Absence of cultural sensitivity:

In writing, we give many references to cultures, which enhances the write-up even more. But an AI tool is not aware of all these things. It is only capable of putting words in a certain way. As there is no knowledge of cultural awareness, a tool can lead you to an inappropriate piece of content. Then you can face many problems and also lose the chance of achieving your goals.

These are all the pros and cons of using AI content writing tools. In some parts, this might give you some advantages but do not forget it comes with many disadvantages too, so choose accordingly.