There is a distinct difference between other web content and news writing. The primary intention of publishing news stories or articles is to inform the raiders, there is no underlying promotion there which does not happen with other web content. So many writers find it pretty difficult to craft a news story or publish a news article that will instantly grab people's attention and the readers will end up feeling informed about the topic. 

For people who are struggling with News Content writing, here are some exclusive tips for you to craft a clear, concise, and engaging news article. 

1. The right angle: 

Many people think that a news story or article is just a collection of information or fact. However, the reality differs from this account which states that a piece of news presents a narrative with focus and a purpose. Sometimes a news article might also contain a point of view. The writer will have to decide which is the most relevant, important, and interesting part of the story and how would you present it to the audience. The angle that will be presented with the news will bear the answer to questions like why should the readers care about this story and why should they read it. The news article should also reflect your journalistic morals and values such as accuracy, transparency, fairness, objectivity, and balance. 

2. A third-person point of view: 

Traditionally, newspaper articles were written in a third-person point of view which is continued even to this day. This makes the author a dispassionate narrator who is just presenting the facts, without his own judgment. This is one of the main elements of a news story that indicates it will be free from the journalist's own biased sense. This tradition came to make the readers feel like the article is objective, and contains only the facts, not any prejudice or bias. 

3. Structure of the article: 

Every news article has a basic structure that helps readers to understand where the primary information is. This structure helps the writers organize the information in the story and guide the audience. The most common and effective structure is the inverted pyramid. This is a popular structure that successful journalists all over the world use. The structure of an inverted pyramid starts with the most important information and ends with the least. 

At the very beginning, the most important and relevant key information is stored which then is followed by less important and explained context, and at the very end, the background information is usually found. This is the fastest way to grab the reader's attention and deliver the primary message. If they still want some background and detailed information, they can read the following parts to know. In this structure, writers can also use bullet points, subheadings for paragraphs, and images to make the content easily understandable and more readable. 

4. Prepare the lead of the story:

After you are done outlining the structure, you need to write the lead of the news article. News lead is usually the opening paragraph of the article that contains the most important information with clarity. The lead is the one that determines whether the reader will continue with the news story or stop in between, so writing the most engaging lead is important for every news story you write. The news lead should summarize the key information of the story and answer the 5Ws and 1H of the journalistic questions; who, what, when, where, why, and how which will entice the audience to continue reading. The lead should be clear, concise, and attention-grabbing but make sure it is far from sensationalization or misleading. The lead should also match the headline and the angle that you are presenting in the article.  

5. Body of the article: 

The body of the article is going to be the rest of the news story. This is the place where the journalist will expand the lead and provide more details and background to the story. The body of the news story should include evidence and verification of the information, along with quotes, opinions, and analysis of the article. Like the lead of the story, its body should also follow a logical order where the most important information will be placed at the start and the least at the bottom. The body of the article should also follow the order of presenting the general information to the most specific. It would be better if the writers use transitions such as sentences, phrases, or words to smoothly get to the next paragraph to make the writing engaging. Using attributions like sources, links, names, and titles, to support the opinions and facts mentioned in the body so that plagiarism can be avoided. 

6. Facts and nothing but the facts: 

The primary rule of journalism is to present facts and always report from the side of the truth. Sure, the news should contain a certain angle which helps the writer determine whether this must be appropriate as news, but while writing the article, the report should be factual. There should be no personal attitude towards the facts that the writers can include. A big part of the reason why people retain themselves from reading news online is because they know the stories might not be factual. So make sure you include nothing but the facts in the article and keep a summary of the event along with interview quotes from either expert sources or from the public that support your reporting. 

7. Editing the story: 

A news article is never complete until the content is proofread and edited by the writer. Editing a news story is the process of reviewing what you have written to make sure it is accurate, and clear and will be engaging once uploaded. Every news story should be edited at least twice, once for the style of writing, and once for the content. While editing the content, look out for factual errors, inconsistencies, biases, logical gaps, and redundancies. Now when you are editing the article for its style, look out for spelling and grammatical errors, word choice, format, writing tone, and punctuation. 

These tips will make you write a news article better while making the end story more engaging.